Life asks a lot of you. Support shouldn't.

WOO is a supportive media membership for women+ that combines guided breathwork, a gentle AI concierge, private reflection, and a supportive community - all designed to reduce cognitive load and help you feel more supported than when you arrived.


Sometimes support feels like one more thing to manage.

You've probably been told to:

Journal.
Meditate.
Practice gratitude.
Do your breathwork.
Drink more water.
Get outside.
Read the book.
Listen to the podcast.
Try another app.

None of those are bad ideas.

But when you're already overwhelmed...

Even support can start to feel like another obligation.

We don't think that's your fault. 

We think support has been designed backwards.

We think technology should help.

Not compete for your attention.

Not keep you scrolling.

Not ask you to perform.

Not become another thing to manage.

Technology should quietly support your life.

That's the philosophy behind every decision we make.


Supportive Media.

Most digital media asks something from you.

Watch.
Scroll.
React.
Compare.
Consume.

Supportive media asks something different.

Nothing.

It's simply there when you need it.

Whether you need to breathe.

Reflect.

Think.

Rest.

Or just remember that you're not alone.





What you won't find here

No streaks.
No pressure.
No engagement algorithms.
No endless notifications.
No performance metrics.
No shame for disappearing.

Support should never become another source of stress.



Imagine this.
You've had one of those days.

Your brain is full. 
Your body won't settle.

You open WOO.
Sage asks what you need.
You press play.
You breathe.
You write a few lines in your journal.
You read something another woman shared that reminds you you're not the only one.

Then you close the app.

Because our goal isn't to keep you scrolling.
It's to help you get what you truly need.

Support without friction. That's WOO.

WOO Stories

Lee Sundquist
Manager
New Roads Women's Therapeutic Recovery Community
"As a program manager working in recovery and therapeutic environments, I've had the opportunity to integrate WOO Breathwork™ into our programming, and the impact has been consistently meaningful. The modality is accessible, grounding, and easy for clients to engage with, even those who are new to somatic or mindfulness-based practices.

What has stood out most is how quickly clients experience a shift - whether that's reduced anxiety, improved emotional regulation, or simply a greater sense of presence. Breathwork has become a supportive tool that complements our existing therapeutic approaches without adding to staff workload, which is invaluable in a clinical setting. 

I've observed clients use these practices to navigate difficult emotions, reconnect with their bodies, and build healthier coping strategies. It has also contributed to a calmer, more regulated environment overall. WOO Breathwork offers a structured, reliable resource that enhances client outcomes and supports the broader goals of recovery and wellness programs. 

I would confidently recommend this library to therapists, counsellors, and wellness practitioners looking to integrate effective, low-barrier somatic tools into their care models."
Susan has spent decades studying healing in various forms. 

She is a Certified Health Counselor, Professional-Level Kripalu Yoga Teacher, Shamanic Practitioner, Journeydance Guide, and holds a Master's Degree in Counseling Psychology with doctoral-level training in Clinical Psychology.

But Susan's story matters for another reason. 

She didn't come to WOO as someone looking for another wellness solution. She came as someone who had already dedicated her life to understanding healing - both professionally and personally.

Like so many women, she had gathered knowledge, practices, and techniques over the years, but she still remained stuck. After working through one of the guided programs now included in WOO, she described her experience like this: 

"I've had a lot of strategies and techniques, but there wasn't this sense of ease and flow."

That's what WOO is designed to offer.

Not more information.
Not more practices to master.

Just support that's easier to receive - especially in the moments when you need it most.



Why I built WOO
 
For most of my life, I lived in what I now call the gap.

The gap between therapy sessions. The gap between moments of clarity and 3 AM spiraling. The gap between knowing what would help... and actually having the capacity to do it.

Like many women, I spent years collecting strategies.

Journal more. Meditate. Practice gratitude. Read the book. Listen to the podcast. Download another app. 

None of those things were wrong. But when life became overwhelming, even support started to feel like one more thing to manage.

That idea stayed with me. What if support asked less of us than the moments we're trying to survive?

The answer wasn't another productivity system. Habit tracker. More information. It was learning to work with my body instead of against it.

Through breathwork, nervous system regulation, self-compassion and forgiveness, and years of personal and professional experience, I began to understand something that has shaped every part of WOO: 

The people who need support most often have the least capacity to access it.

That isn't a personal failure. It's a design problem. 

So I stopped asking how to create another wellness app, and started asking a different question: 

What would technology look like if it were designed to support people instead of demanding more from them?

Today, I'm a certified breathwork facilitator, mother, military officer, and someone who is actively walking my own path through trauma, eating disorders, and addiction. I've had the privilege of facilitating in recovery and transformational spaces, where I've seen the same truth repeated again and again: meaningful support doesn't have to be complicated to be life-changing.

That's why WOO has grown into something more than a breathwork library. It's a supportive media membership designed to reduce cognitive load, gently guide you back to yourself, and remain available whenever life gets loud.

WOO stands for Women Owned and Operated, and it honours the magic in all of us; while we centre the lived experiences of women and children, everyone is welcome here.

Whether you come for a single breath, a quiet moment of reflection, or simply a place that asks less of you than the rest of the digital world, I hope you leave feeling a little ore supported than when you arrived.

Because that's what support should do.

Become a Member

 

FAQs
What is WOO Breathwork?
WOO Breathwork™ is best described as a fusion of the old and new world of breathwork techniques. It's a somatic, spiritual, and sovereign nervous system modality that combines:

  • Slow, full-body diaphragmatic breathing
  • Regulation-first pacing (usually 4–6 breaths per minute)
  • Long, steady exhalations to activate the vagus nerve and calm the system
  • Breath holds to anchor new beliefs and internal safety
  • breathWORDS™, a technique that pairs breath with intentional language to “rewire” emotional and cognitive patterns
  • Visualization, elevated emotions, and gentle ritual
  • Trauma-informed sequencing that respects your body’s capacity
  • Nervous-system-based identity work, meaning the breath is used as the access point to the subconscious
It is not hyperventilating, pushing, or forcing. It is not designed to “blow you open.”

WOO Breathwork™ is a slow, deep, safety-first technology that:
  • Regulates your physiology
  • Interrupts looping thoughts
  • Reduces emotional overwhelm
  • Builds self trust
  • Teaches your body how to feel safe in new identities
  • Creates the internal environment for transformation
In practice, WOO Breathwork™ feels like:
  • A soft doorway into clarity
  • A grounded return to your body
  • A remembering that you don’t have to fight yourself to change
  • A shift from chaos to coherence
  • A chance to rewrite your baseline from survival to stability
Who is this for?
WOO was created for women+ carrying a lot.

The mental load. The invisible load. The moments between therapy sessions. The seasons where life simply feels louder than usual. It's for the woman who knows what would probably help—but doesn't always have the capacity to figure out where to start. It's for the woman who wants support without another routine to perfect, another streak to maintain, or another app demanding her attention.

Whether you're navigating stress, burnout, motherhood, healing, recovery, major life transitions, or simply looking for a gentler way to care for yourself, WOO is designed to meet you where you are.

At the same time, WOO was built for the people who support others.

Therapists, counsellors, recovery centres, wellness clinics, coaches, and organizations to extend meaningful, body-first support beyond the therapy room—giving clients access to guided breathwork, reflection, and supportive resources between sessions, without creating additional workload for practitioners.

Some members join because they want guided breathwork.

Others come for the quiet moments of reflection, the supportive community, or simply knowing there's one place they can return to whenever life feels overwhelming.

You don't need experience with breathwork.
You don't need to have everything figured out.
You simply need a willingness to begin exactly where you are.
How do I use this?
WOO Breathwork is designed to help regulate users instead of adding more to their plates. 

In practice, it provides evidence-based, somatic support to members 24/7 without adding to their workloads. It looks like logging into an app that meets you exactly where you are without asking you to make any decisions. 

Sage is our AI chatbot that has in-depth knowledge about the full library (including contraindications) and built right into the platform. All you have to do is tell her what you need support with, and she'll recommend the perfect audio that meets you where you are. 

Not all 80+ audios. Not endlessly scrolling to find what you need. One. Of course, you also have the option of searching to your heart's content, but that's rarely what we need when we need support in the moment. 

You'll also find a supportive community, and a space for quiet reflection with the built-in journal that's all yours. 


What's included in the membership?
Every WOO membership includes access to the full supportive media platform, thoughtfully designed to reduce cognitive load and make support easier to receive.

Inside you'll find:

  • A growing library of guided breathwork for stress, anxiety, sleep, emotional regulation, confidence, grounding, focus, recovery, parenting, and everyday life.
  • Sequenced programs that guide you through multi-session experiences over time.
  • Sage, your AI support guide, to help you quickly find the right experience based on how you're feeling—so you don't have to search or decide when your capacity is already low.
  • A private journal for reflection, integration, and capturing insights along your journey.
  • A supportive community where members can connect, encourage one another, and share experiences without likes, follower counts, or comparison.
  • Favorites and listening history so your most meaningful practices are always easy to find.
  • A personalized profile where you can choose how you show up within the community.
  • Beautiful, distraction-free design created to support your nervous system rather than compete for your attention.
  • New guided experiences and platform improvements added regularly as WOO continues to grow.
For practitioners, clinics, and organizations, memberships also include commercial licensing options that make it easy to recommend WOO as meaningful between-session support for clients—without adding to your team's workload.
Can I try it before committing?
Absolutely. All pricing tiers come with a 7-day free trial.


What are the licensing parameters for enterprise accounts?
Please read WOO's Terms of Service for detailed information around licensing.
Is breathwork evidence-supported?
Yes. There are now hundreds of clinical studies and multiple meta-analyses showing that specific ways of breathing can shift your nervous system, reduce stress and anxiety, improve mood, support blood pressure and heart health, sharpen attention, and even influence markers linked to brain aging. (PMC)

Below is a comprehensive, parent and practitioner friendly tour of what the science actually says, from kids to caregivers to elders. This section is rather long!

1. How WOO-style breathwork works in your body

Most WOO Breathwork practices use some version of:
  • Diaphragmatic or “belly” breathing
  • Slow, rhythmic cycles, often around 4 to 6 breaths per minute
  • Longer exhalations than inhalations
  • Occasional gentle breath holds
  • Paired with focused attention, imagery, and affirmations (breathWORDS™)
What this targets:

a) Autonomic nervous system and the vagus nerve
Slow, deep breathing with a relaxed belly stimulates the vagus nerve, which is a core highway of your parasympathetic nervous system. That is the “rest, digest, and repair” branch that balances the “fight, flight, or freeze” system.

  • Reviews of slow breathing show it increases parasympathetic activity and heart rate variability (HRV) and improves baroreflex sensitivity, which is your body’s ability to keep blood pressure stable. (PMC)

  • The respiratory vagal stimulation model proposes that slow breathing with extended exhalation directly activates vagus nerve pathways that calm heart rate, reduce arousal, and promote emotional regulation. (PMC)
In simple terms: when you slow your breath and lengthen your exhale, you help your body hit the “brakes,” which:

  • Lowers heart rate
  • Reduces feelings of internal pressure
  • Makes it easier to think clearly instead of reacting on autopilot
b) Heart rate variability and “coherence”
When you inhale, your heart speeds up a little. When you exhale, it slows down. That rhythmic rise and fall is called heart rate variability (HRV).

  • Meta analyses show that voluntary slow breathing increases HRV and can reduce resting heart rate and blood pressure. (AJC Online)
  • Breathing at your individual “resonance frequency” (often around 6 breaths per minute) maximizes HRV and improves cardiovascular and autonomic stability. (ScienceDirect)
Many WOO sequences are built to hover around that slow, coherent rhythm. Practically, this means your heart and nervous system are literally becoming more flexible, resilient, and less stressed with practice.

2. Mental health: anxiety, stress, mood, trauma responses

This is where the evidence is strongest and most consistent.

a) Stress, anxiety, and depression
A large 2023 meta analysis of 57 breathwork studies found that:
  • Breathwork interventions had moderate improvements in stress, anxiety, and depressive symptoms compared to control conditions. (Nature)
A separate systematic review of diaphragmatic breathing concluded:
  • Diaphragmatic breathing can reduce physiological stress markers like heart rate and salivary cortisol
  • It also reduces self reported stress and anxiety in both clinical and non clinical populations (PubMed)
Specific trials include:
  • Diaphragmatic breathing for attention and anxiety: an 8 week protocol improved sustained attention and significantly reduced state anxiety scores in adults and school aged children. (Frontiers)
  • Sudarshan Kriya Yoga (a structured breathing practice) in physicians: a randomized clinical trial with 129 doctors found significant reductions in stress, anxiety, depression, and insomnia compared to control. (JAMA Network)
So when I say “your nervous system needs you to breathe new beliefs,” we are not just being poetic. You are literally changing stress chemistry and emotional baseline through regular practice.

b) Trauma, PTSD, and intense emotional states
Breathwork has also been studied for trauma related conditions:
  • A 2025 systematic review of pranayama for mental disorders (PTSD, depression, mixed disorders) found benefits compared to waitlist or standard care, with some limitations and risk of bias in the current trials. (PMC)
  • A 2023 review of breathwork interventions in adults with clinical diagnoses (including panic disorder, agoraphobia, PTSD, and others) found that protocols combining slow breathing and exposure based therapy improved symptoms across several anxiety disorders and panic related conditions. (PMC)
Transformational and high ventilation styles such as holotropic breathwork are used in trauma and transpersonal work. Studies so far are promising but smaller and more focused on qualitative outcomes:
  • A clinical report in over 11,000 psychiatric inpatients found holotropic breathwork was generally well tolerated and associated with reductions in interpersonal problems and hostility, and facilitated “mythopoetic” or transpersonal experiences that can support meaning making in therapy. (PMC)
These deeper styles are powerful and not necessary for most daily nervous system regulation, but they show that breath is a legitimate path into non ordinary states of consciousness, similar in some ways to psychedelic therapy, and can be used safely when well held.

Programs like The Shadow Light, which seek to support trauma healing, are available in the WOO Breathwork platform.

3. Brain, focus, and emotional regulation

a) Attention and executive function
Breathwork affects how your brain pays attention, processes information, and regulates emotion:
  • Deep, slow breathing has been shown to improve attention, cognitive performance, and emotional control in both younger and older adults. (PMC)
  • In one study, a single session of deep slow breathing improved sustained attention and reduced anxiety in healthy adults. (Nature)
  • In school settings, brief yoga breathing practices have improved attention and reduced anxiety in students, suggesting a simple school based practice can shift classroom regulation. (PMC)
b) Emotion regulation and the “thinking brain”
Neuroimaging studies show that focusing on the breath literally changes how your emotional and thinking centers talk to each other:
  • When people direct mindful attention to the breath, amygdala activation (the fear and threat detector) decreases and connectivity with prefrontal regions that help regulate emotion increases. (ScienceDirect)
  • A broader review of breathing and brain activity shows that breathing rhythms entrain neural oscillations in networks involved in cognition and mood, including the insula, anterior cingulate, and prefrontal cortex. (PMC)
This is one of the big reasons breathwork and “manifestation” are connected. When you regulate your breath, you gain more access to your prefrontal cortex. That is the part of the brain that can:
  • Hold long term vision
  • Inhibit old reactive patterns
  • Make choices that match your future self instead of your past
  • Rewire how you interpret sensations and situations
It is not magic. It is neuroplasticity plus nervous system safety.

4. Physical health: heart, lungs, and beyond

a) Blood pressure and cardiovascular health
Multiple trials and meta analyses show that breathing exercises can meaningfully affect heart and blood vessel health:
  • A 2024 systematic review and meta analysis found a moderate but significant positive effect of breathing exercises on blood pressure and heart rate in people with hypertension. (ScienceDirect)
  • A 12 week slow breathing protocol in adults led to clinically meaningful reductions in blood pressure, even in the absence of major medication changes. (PMC)
  • Other studies show that slow breathing increases baroreflex sensitivity and HRV in both healthy individuals and those with conditions like chronic heart failure. (AHJournals)
Translation: long term slow breathing practice can be a powerful adjunct to medical care for high blood pressure and cardiovascular risk, under supervision from your health provider.

b) Lung function and brain aging
Breathwork is obviously linked to lungs, but that goes beyond “better breathing”:
  • Slow breathing protocols in older adults have improved memory retention, HRV, and autonomic balance, suggesting potential protective effects for cognitive function in populations at risk for dementia. (PMC)
  • Long term studies of lung function show that poorer lung function is associated with faster brain aging and cognitive decline, likely through reduced oxygenation and microvascular damage. (PMC)
So practices that strengthen diaphragmatic function, improve lung mechanics, and optimize gas exchange may indirectly support brain health over time.

5. Dementia, Alzheimer’s risk, and older adults

This is a newer but very exciting area.

A team at USC and collaborators have been studying how slow breathing and HRV biofeedback affect Alzheimer’s related biomarkers:
  • In one trial, adults practiced simple slow breathing (5 second inhalation, 5 second exhalation) for 20 minutes twice a day for four weeks. This protocol decreased plasma levels of amyloid beta (Aβ40 and Aβ42) and improved the Aβ42/Aβ40 ratio, a marker that may relate to Alzheimer’s disease risk. (USC Leonard Davis School of Gerontology)
Other studies and programs:
  • HRV biofeedback and resonance frequency breathing protocols are being tested as non drug interventions that can improve cardiac autonomic control and cognitive functioning in older adults, including those with mild cognitive impairment. (PMC)
  • Slow paced “heart coherence” breathing training has been highlighted as a low cost way to shift markers that may influence dementia risk, although this is still an emerging field. (HeartMath)
Important caveat: breathwork does not “cure” dementia. What the science suggests is that:
  • Slow paced, HRV friendly breathing may positively influence some risk related biomarkers and autonomic patterns
  • Regular practice may support cognition, mood, and quality of life for older adults and their caregivers
The Memory Lane series contained in the WOO Breathwork platform is not just designed for those experiencing memory loss. It is also meant as a preventative.

6. Breathwork for children and teens

Children are not small adults. Their nervous systems and brains are still wiring themselves. Breath is one of the simplest ways to support that wiring in real time.

What we know so far:
  • A Stanford study of young children found that just a few slow deep breaths in natural settings (day camps and playgrounds) significantly reduced physiological arousal, helping kids calm down more quickly. (Greater Good)
  • School based breathing exercises, like simple belly breathing or counting breaths, have been shown to reduce test anxiety and support emotional regulation in primary school students. (Frontiers)
  • Yoga based high frequency breathing and focused attention practices have improved attention and reduced anxiety in school aged children, suggesting that brief, playful breathwork can be a useful classroom tool. (PMC)
A 2023 review of breath practices for stress and anxiety reduction noted that:
  • Interventions in youth and high anxiety adults were always effective when they used guided training, multiple sessions, and avoided ultra short, fast only practices. (PMC)
In practice for kids this looks like:
  • Animal or color breath games
  • Simple counts like “smell the flower, blow out the candle”
  • Very short, repetitive patterns that feel like play
Magician’s Garden, BreathSTORIES, and child focused WOO practices build on this science and make it engaging, imaginative, and relational.

7. Caregivers, parents, and professionals
Caregiving, whether for children or elders, is a chronic stress exposure. Breathwork has been directly tested in caregivers.

a) Dementia and Alzheimer’s caregivers
  • A pilot randomized controlled study in informal caregivers for people with Alzheimer’s disease tested heart focused breathing for 10 minutes a day over two weeks. The breathing group reported reduced perceived burden and improved emotional wellbeing compared to waitlist control. (PubMed)
  • Another 2025 trial combining mindfulness based breathing therapy and music showed reductions in caregiver burden and burnout. (PubMed)
  • Meta analyses of mindfulness based interventions, many of which center on breath awareness, show significant improvements in stress, anxiety, depression, and burden among caregivers of people with dementia. (Sigma Pubs)
b) Parents and frontline professionals
Although fewer trials exist specifically for “parents of toddlers melting down,” the mechanisms are the same:
  • Breathing retraining sheets from clinical services show that slow, regular belly breathing can reduce general anxiety and help people cope better in stressful situations when practiced daily. (CCI Health WA)
  • HRV biofeedback and coherence style breathing protocols are being tested widely as scalable stress reduction tools, with early large scale data supporting reductions in stress and improvements in mental health. (JAMA Network)
This is the nervous system science behind why WOO Breathwork focuses so much on caregivers. If your breathing changes, your HRV, tone of voice, facial expression, and presence change. Children and elders are exquisitely sensitive to that.

8. “Manifestation,” quantum talk, and reality rewiring

There are not randomized controlled trials on “manifesting your dream life with breathwork.” What we do have are:
  • Strong evidence that breathwork changes activity and connectivity in networks related to emotion, self focus, and narrative, including the default mode network, salience network, and executive networks. (PMC)
  • Studies showing that attention to breath reduces amygdala reactivity and increases prefrontal regulation during negative emotions. (ScienceDirect)
So when we talk about quantum shifts or reality rewiring inside WOO, here is the grounded version:
  1. Breathwork regulates arousal so you can actually stay present with new possibilities instead of shutting down
  2. It increases access to networks that can imagine, plan, and choose new behaviors
  3. Repeated pairing of breath, imagery, and breathWORDS (spoken or internal affirmations) leverages neuroplasticity and prediction, so your brain begins to expect and create different outcomes
The “quantum” part is metaphor. The measurable part is:
  • Nervous system regulation
  • Changed patterns of attention and behavior
  • Long term shifts in habits, choices, and identity
All of that is very much supported by current neuroscience.

9. Where WOO Breathwork fits in the evidence landscape

To put it all together:

  • Strong evidence
    • Reducing stress and anxiety
    • Supporting mood and depressive symptoms as an adjunct
    • Improving HRV, baroreflex sensitivity, and autonomic balance
    • Lowering blood pressure when practiced regularly
    • Supporting attention and emotion regulation
  • Emerging but promising evidence
    • Supporting cognitive function and potentially modifying Alzheimer’s related biomarkers through slow breathing and HRV biofeedback
    • Targeted protocols for PTSD, panic, and other clinical conditions alongside therapy
    • Caregiver specific breathing programs for reducing burden and burnout
  • Speculative or metaphorical territory (but grounded mechanisms exist)
    • Manifestation, quantum shifts, spiritual openings
    • Non ordinary states of consciousness and transpersonal healing experiences
WOO Breathwork™ intentionally sits at the intersection of all three:
  • It uses evidence based levers like slow diaphragmatic breathing, extended exhale, and HRV friendly pacing
  • It is structured over time to support actual nervous system change, not just one off “relaxation moments”
  • It adds intentional language, imagery, and ritual to harness the full power of your mind, emotions, and body as one system
This is why you will see me talk about nervous system regulation as the center of gravity of all transformation. Breathwork is not a magic wand, but it is one of the most powerful, accessible, and well researched ways to change the state of your body and brain so that the rest of your healing and growth can actually land.
How effective are breathwork audios at actually supporting individual outcomes?
More than you might expect — and the mechanism matters as much as the format. Breathwork operates as a bottom-up nervous system intervention. 

Unlike talk therapy, it doesn't ask the cognitive brain to lead. It works directly on the autonomic nervous system through the breath, which means it's effective precisely when individuals are most dysregulated — when cognition is offline, when words aren't available, when the body is running the show. That's the moment a guided audio becomes clinically relevant, not just convenient. 

The research on breathwork is growing rapidly. A 2023 meta-analysis of 26 randomized controlled trials found significant reductions in stress, anxiety, and depression — with effect sizes comparable to CBT-based digital interventions. 

A 2025 RCT of Conscious Connected Breathwork showed a Cohen's d of 1.44 for anxiety reduction. These are not small signals. On the asynchronous format specifically: these sessions all occured online. And the strongest predictor of therapeutic outcome in CBT isn't what happens in session — it's between-session skill practice. 

Individuals who engage with tools between appointments show better outcomes. The challenge has always been that those tools, until now, have been worksheets and psychoeducation handouts. Guided breathwork audio changes that. It gives clients a somatic, evidence-based regulation practice they can actually use — at 3am, after a hard conversation, in a parked car before they walk into a difficult situation. 

The honest answer is that breathwork audio won't replace what therapy does. It extends it. It fills the hours you spend outside the healing room with something that is physiologically meaningful, accessible regardless of geography or cost, and calibrated to your specific experiences — anxiety, depression, trauma, nervous system dysregulation, burnout. 
Why does the usual between-session therapy support (homework) not cut it?
Because the part of the brain that can actually use that information is offline.

When you leave a session activated — anxious, flooded, dissociating, carrying something unresolved — your nervous system has shifted into survival mode. In that state, the prefrontal cortex, the part responsible for reflection, insight, and integration, becomes temporarily inaccessible. It's not avoidance. It's not resistance. It's neurology.

This is why standard between-session tools fail thosewho need them most. Worksheets, journaling prompts, thought records — every one of them requires the cognitive access that dysregulation has just removed. You're being handed a tool that needs electricity in a blackout.

Breathwork is different because it works at the level of the body before asking anything of the mind. It restores the physiological state — lowering cortisol, improving heart rate variability, rebuilding the amygdala-prefrontal connection — in which integration becomes possible. Regulate first. Then the work lands.

This is what WOO was built for. Not another homework tool. Not just a wellness app. A guided, evidence-informed breathwork platform you can reach for at 2am, mid-spiral, in the car before a hard conversation — the exact moments when every other tool asks too much. It restores the state. And then the work you're already doing in therapy has somewhere to go.

Is this just for women?
While deeply attuned to women's nervous systems and lived experiences, this work supports regulation, integration, and emotional processing across diverse client populations.

It’s important to note that “women-centred” is not the same as “exclusive to women.”

It means the work is designed with a deep understanding of women’s lived experiences, while remaining fully applicable across a wide range of client needs and presentations.

These practices can be used across mixed client populations, particularly for nervous system regulation, emotional processing, and integration between sessions.
How is this different from Headspace or Insight Timer?
The consumer wellness app market is vast. Calm and Insight Timer have tens of millions of users. Headspace is prescribed by doctors. But here's the thing.

Those tools were built for general wellness consumption. WOO was built for integration — specifically for the nervous system patterns shaped by trauma, relational wounding, addiction, caregiving, and the accumulated weight of living in a world that is inherently dysregulating for women+. Every audio has contraindications noted. Every series has a therapeutic arc. This is not generic mindfulness. This is nervous system infrastructure.

Generic wellness apps do not distinguish between a grounding practice appropriate for someone in early stabilization and an activating breathwork session that could destabilize someone who is not yet resourced enough to process what surfaces. 

They do not flag contraindications. They do not sequence content with a therapeutic or transformation arc in mind. Breathwork as a modality is evidence-supported — shown to address anxiety, trauma, addiction recovery, and emotional dysregulation by offering direct, voluntary access to the autonomic nervous system. 

The breath is one of the few tools that can shift physiological state with measurable, immediate effect. But only if it's built right.


What does onboarding look like?
Once your trial is active, you receive access to the portal to start navigating the platform. Please be sure to whitelist all emails from hello@woobreathwork.com to ensure you don't miss out on critical correspondence.

For enterprise members, client integration is a discussion to determine your needs.

To recap:
  1. Start your free trial and create your account
  2. Receive immediate access to the platform
  3. If you are an enterprise client, you'll be invited to share your client access preference. For example, if you would like individual seats for your clients, a client access code will be shared with you (this is what your clients will use to create an account and access the platform free of charge).
  4. Clients create their own login and begin using the practices



What about privacy?
WOO is GDPR compliant and we have designed the platform with your privacy in mind. 

To read our Privacy Policy, please visit https://app.woobreathwork.com/privacy.


Can I use these in group settings or residential programs?
Yes. The library includes content specifically suited for group facilitation and residential environments. The enterprise tier is designed for exactly this context.
What is WOO's liability position?
Please read WOO's Terms of Service for detailed information about liability.

Our Promise

We'll never manipulate your attention.
We'll never confuse engagement with support.
We'll never gamify your care.

We'll always choose what supports people over what captures them.

Because technology should leave people feeling more supported than when they arrived.



WOO Guide

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